Direct Mail

Overview

Want to tell people about your latest offer or product, expand your business and win new customers? Almost any sales pitch can by made by direct mail and with our knowledge of the direct marketing business we guarantee a service that will deliver results.

Centonex understand that your time is money, that’s why we have developed flexible solutions to make every aspect of your mailing more convenient, fitting in around your needs. From a straight forward mail shot through to a complex multi drop campaign we take your message directly to the consumer in a practical and cost effective manner.

Our direct mail solutions offer simple, cost effect way to keep in touch with your existing customers whilst targeting new ‘high probability’ prospects at the same time, using such methods as, data base cleansing, data capturing, customer profiling and market analysis.

Direct mail services include:

• Data management services
• Data cleansing & de-duplication
• Digital personalisation
• Business and Consumer data broking
• Print management
• Returned mail processing
• Fulfilment

Benefits of Direct Mail

It’s targeted.
Mass advertising (TV, print, radio, etc.) can be expensive and isn’t always an option for small businesses. But Direct Mail can focus on a smaller group of individuals who are more likely to respond to your offer, giving you more for your money!

It’s personal.
With Direct Mail, you can address your customers by name, speak to them individually, and appeal to their interests. And when customers feel that you understand their needs, they’re more likely to respond. In fact, 55 percent of consumers “look forward” to discovering the mail they receive.

It’s flexible.
From letters to postcards to brochures, there is a large variety of inexpensive and easy formats you can use to create your direct mail campaign. You can add impact by including a special offer or free sample in the envelope.

It’s tangible.
Direct Mail allows you to physically place your message in your customers’ hands and encourage interaction. Along with an engaging message, you can make an unforgettable impression by incorporating elements that actively involve the customer, like stickers, and coupons.

It’s measurable.
Direct Mail is one of the few media channels that gives you the ability to track the success of your campaign. It’s as simple as counting the inquiries you received or counting the number of coupons redeemed. By tracking and analyzing your results, you’ll see what's working and can make adjustments to future mailings if needed.

Find out more

If you are interested in finding out more about Centonex's Direct Mail service CentDirect please fill out our enquiry form opposite, email us at info@centonex.com or call us on 0808 131 2862 for a no obligation chat.